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List of products by brand ROY ROGERS

Born in 1952 from the intuition of Francesco Bacci and his wife Giuliana, Roy Roger's is the first brand to bring the cult of blue jeans to Italy, until then considered as work trousers. Specialized in the production of jeans, Roy Roger's is an avant-garde brand, whose fabrics are refined and precious, coming from the States, Europe and Japan.

The perfect and comfortable fit but mostly attention to detail are the focal points on which the production of the company focuses, that’s why Roy Roger’s has been one of the most popular brand in the world of the men's and women's clothing market since its foundation. Modern processes that don’t forget the Italian tailoring tradition, and washes and finishes to create unique garments designed for a man with a casual style who loves to let his personality shine through clothing.